Girl Parfume
Rochas
Girl is more than a fragrance! It’s a state of mind, a manifesto for respecting nature, body and spirit. To support this commitment, we have developed a global digital strategy with social media, influence and activation on a 100% feel good mini-site.
Roles & Services
Activation
Digital strategy
Influence
Instagram lens
Social media
User Generated Content
Girl is the fragrance of a generation that is committed, assumes its individuality and wants to be happy without fearing tomorrow.
Credits
Design & production digitale
Cher ami
