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For three centuries, Martell has been producing cognacs whose quality is recognized worldwide, but whose secrets are well kept. To illustrate the brand’s exacting standards and expertise, we have developed an immersive online experience, which can also be enjoyed in-store with a virtual reality headset. Viewers are transported to the Château de Chanteloup to discover the actors and the secrets involved in creating an exceptional cognac.
The cellar master is the person in charge of maintaining the house style. Each house has its own vocabulary and its own secrets.
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